About Us

How We Do it.

Our Origins

All Stars Helping Kids was born in 1989, when NFL Hall of Famer Ronnie Lott gathered his friends for a dinner to benefit the local community. Astounded that he had raised $100,000 in one night, Ronnie invested the money in several nonprofits that were fighting poverty in the South Bay.

For nearly 25 years since, All Stars has used the simple formula of raising money and redistributing it to create opportunities in education, health and life skills for disadvantaged youth.

CHANGE THEIR WORLD. CHANGE YOURS. THIS CHANGES EVERYTHING.